The USA based marketing research company Nielsen announced that Pakistan Super League team – Peshawar Zalmi is the No. 1 Performing Franchise of Pakistan Super League 3rd Season.
According to Nielsen, Peshawar Zalmi has performed exceptionally well on all metrics related to brand value on media and social media and this has led Peshawar Zalmi to become the best franchise of Pakistan Super League for the second time in a row.
In addition, Peshawar Zalmi title sponsor Haier is the most prominent and prestigious brand in terms of Pakistan logo shirt.
Commenting on this Mr. Javed Afridi, chairman of Peshawar Zalmi, said that the Peshawar Zalmi team thanks the players and all the fans, for being a part of our journey on becoming the best franchise.
The Nielsen Corporation, founded in 1923 is a USA based global marketing research company with presence in around 100 countries.
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